How serious are you about your craft? With so many outlets to promote and market your brand, I have seen a plethora today not take advantage of the information that is provided and the outlets to bring more notice to your brand. I believe in informing my audience with right and exact information in order to help expand their reach and business respectfully. Besides trying to get everything for free and spamming the internet with your song and video artists need a great representation for themselves and brand.
With having these necessary outlets, many can stop complaining about how Hip Hop is dead when it really isn’t! The problem is~ Many of our Hip Hop heads do not utilize promotion and marketing there for, they expect people to listen to their craft simply by posting on social media. Not only does this have an impact on your daily being. It is also affecting balance in music to where there can not be balance in the industry. Adertising management is needed.
As mentioned above, advertising management begins from the market research phase. At this point, the data produced by marketing research is used to identify what types of advertising would be adequate for the specific product. Gone are the days when there was only print and television advertising was available to the manufacturers. These days apart from print and television, radio, mobile, and Internet are also available as advertising media. Advertising management process in fact helps in defining the outline of the media campaign and in deciding which type of advertising would be used before the launch of the product..